Owner and Head Coach, Matthew Swanson, comes from an intense mixed martial arts background and has been an avid outdoor enthusiast his entire life. Coach Matt was first exposed to functional HIIT style workouts in 2006 and then formally to Crossfit in 2011 and been passionate about the sport ever since. As a devoted father, Matt is always looking for ways to add the “family atmosphere” to our box and finds that there is nothing more satisfying than seeing our members connect and create the lasting bonds of fitness friendships.
Matt writes all of the weekly programming, heads up our morning classes, the occasional afternoon and evening class, and co-produces our specialty classes with the help of several of our other very qualified coaching staff. Additionally, Matt is our in-house nutrition consultant. He works one-on-one with our members to help them reach their goals, be it through creating individualized plans for weight loss, nutrition optimization, and/or fueling for performance.